(from left-right) The launch of the PermataBank Syariah debit card bearing the Persib logo (from left to right) Bpk. Renaldi Azis as Head of Syariah Retail Banking PermataBank, Bpk. Herwin Bustaman as PermataBank Syariah Business Unit Director, Mrs. Prita Andriani as Head of Area Bandung, Mrs. Lusy Leman as PermataBank Head of Region Support, M. Natsier Mahbudy as Goalkeeper Persib Bandung Team, Bpk. Zainuri Hasyim as President Commissioner of Persib Bandung Dignified (PBB), Bpk. Haji Umuh Muchtar as Manager of Persib Bandung with Dignity (PBB), Bpk. Kuswara S. Taryono as Commissioner of Persib Bandung with Dignity (PBB) and Bpk. Teddy Tjahyono as Director of Persib Bandung Dignified (PBB).
Jakarta, December 10th 2019
PermataBank through PermataBank Syariah has further strengthened its collaboration with one of the biggest soccer clubs in Indonesia, Persib Bandung. The collaboration that enters this third year is PermataBank Syariah’s commitment to embrace the people of West Java, especially the Persib bobotoh to better understand financial literacy and inclusion through banking products that are in accordance with their hearts. This is marked by the launch of the latest edition of the Persib debit card display. Also present to introduce the new “face” are Herwin Bustaman – Director of PermataBank Syariah Business Unit, Teddy Tjahyono – Director of Persib Bandung Dignified (PBB), and M. Natshir Mahbuby (Deden) – Persib Goalkeeper.
With the title as one of the countries with the largest Muslim population in the world, around 84%, Indonesia has sharia potential that can be developed. It is unfortunate, the high number of Muslim population is not balanced with the share of the Islamic banking market in Indonesia which is only 5.7%. However, West Java people’s interest in sharia-based products grew positively in 2019. Based on data from the Financial Services Authority (OJK) Region 2 West Java, there was an asset growth of 4.67%, Third Party Funds (DPK) 13.06%, and financing 7.32% Year-on-Year (YoY).